LorDec Direct Marketing - Targeted Solutions in Cooperative Direct Mail & Solo Direct Mail

Why Direct Marketing? Generate Leads Generate New Customers and Referrals Maintain Existing Customer Loyalty Increase Visibility Build Brand Equity Measurable Results Stay Ahead of the Competition

Direct Mail Marketing Better than E-Mail. Email once thought to be next big thing as a prospecting medium, drives fewer sales than most other channels. Commercial e-mail drove $26 billion in sales in 2009. Non- catalog direct mail, by comparison, drove $445.8 billion in sales in 2009.

LorDec Marketing - Target Direct Response Marketing & Advertising with Measurable Results

Reach your target audience with LorDec Marketing

Did you know ... According to a Gallup Poll, 75% of all Americans usually open everything in their mailboxes. 70-90% of all standard mail is looked at immediately or set aside for later reading. - U.S. Postal Service The average business draws 95% of it’s customers from within a 5-mile radius of it’s location (80% are within 3 miles). - U.S. Dept. of Commerce With direct mail, you reach 95%-100% of the homes in your targeted area. • Newspapers typically reach 30-35% of the area. • Magazines, even with “pass along” readership, reach 7-10% of your audience.